– Get predictions about the challenges that the world of advertising will face in the coming years – directly from the top ranking creative within the Grey network.
– Get some words of wisdom and valuable tools that you can use to meet any kind of creative challenge.
– Get unique insights into the mind of the person who’s won 300+ advertising awards — including 100+ Cannes Lions (the top advertising award in the world).
Per Pedersen started his illustrious career at Grey in 1990 when he co-founded the Grey division in Copenhagen. He has steadily risen through the ranks ever since and is now the Global Creative Chairman of Grey Group, one of the world’s absolute top advertising and marketing organizations, which serves 20% of the FORTUNE 500 companies, in 96 different countries. One of the many award-winning campaigns that he has assumed creative leadership of is the famous Febreze “Breathe Happy” social experiment campaign that was implemented in more than 30 markets all around the world.
Last, but certainly not least, Per Pedersen has had the honor of being ranked as Denmark’s no. 1 creative person (Medium). Suffice to say, when he’s coming to visit and speak in September, you better be there – or be square!